New DSLR cameras provide a variety of options
Meeting planners are always trying to devise ways to close their meetings with something fun and energizing. Q Creative, our in-house events and media team, frequently creates montages from photos of attendees as they participate in sessions and special events. Showing the montage at a closing session is great way to recap the fun and interaction that happened during the program.
We recently purchased a Canon EOS 60D DSLR camera to replace the digital camera we used to use for this type of project. The photos in this post were taken with that camera. The 60D is a full-featured 21 megapixel professional camera that accepts multiple lenses, filters and accessories similar to the ones traditional 35mm cameras use. It also shoots video – which may not seem like a big deal if you’ve owned a point-and-shoot digital camera for awhile. What really sets the new DSLRs apart is the quality of the video. For example, the 60D shoots full 1080P HD video, and allows you to use high-quality lenses to get a truly cinematic look. These cameras are even being used to shoot high-end TV commercials and portions of feature films.
These HD video features give our clients some very exiting options. When you shoot candid photos for a montage using a camera like the 60D, you can capture great looking video clips at the same time! Adding video to the montages makes them more dynamic without significantly affecting the production process. The 60D is also good for short interview segments that we used to use a large video camera to shoot. It’s a great example of how new technology allows everyone to get more without spending more.
We shot some video footage at a recent Kraft Foods event using the 60D. Here's a link to our YouTube channel where you can find a compilation of that footage.
To see more of the photos we took at that event, go to our Flickr photostream.
How are you using new technology to make youre events more memorable? Leave a comment and let us know.